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HomeseoWhat Is SEO? The Beginners Guide With Examples in 2025

What Is SEO? The Beginners Guide With Examples in 2025

There is no official metric by Google that would represent the authority of a page but there are many metrics by commercial tools that can help you with the estimation. As we’ve explained previously with PageRank, pages with quality links pointing to them also pass more link equity to your page. They are not the same and while the PageRank metric was discontinued, the PageRank algorithm is still a part of Google’s ranking. Another great source of keywords with featured snippets is the so-called “People also ask” box that often appears below the featured snippet. Featured snippet (sometimes called “position zero”) is a selected search result that appears above the standard 10 results in Google search. You’ll find more useful information on this topic in a great guide on analyzing third-party performance https://seo-anomaly-foundry.online/france/seo-anomaly-fr-41/ by Kinsta.

what is seo

Ranking and Search Engine Results

what is seo

To make sure your title and description have the right length, you can use our free tool called SERP Simulator. You can either do it manually and try to find the best ratio between quality and file size or automate the whole process with a plugin (e.g. https://seo-anomaly-design.online/france/seo-anomaly-fr-7/ Imagify, ShortPixel, Tiny PNG). Using the right image file format can help you get a better image quality and reduce the file size.

what is seo

This is the practice of overusing keywords to aid higher ranking in SERPs. Using specific keywords where possible as well as synonyms and phrasing alternatives that are semantically the same can optimize your pages while keeping text fluid and natural. That’ll keep pages readable for visitors and avoid search engine penalties from overusing keywords. It’s imperative https://seo-anomaly-launch.online/france/seo-anomaly-fr-3/ in today’s digital age, which demands a robust online presence.

How to Optimize SEO On-Page Search Engine Optimization (SEO)

  • It’s better to have a few links from good sites that are relevant to yours, than loads of junk and irrelevant links just for the sake of it.
  • In SEO terms, we refer to this process as crawling (reading the web’s content) and indexing (adding the content to the library).
  • Here’s a simple explanation of meta tags SEO, with tips for adding meta tags to any website.
  • Once you’re on Semrush, go to Backlink Analytics under the Link Building tool and enter any domain (such as your competitors’ domain).

Also, try to keep images https://seo-anomaly-blueprint.online/italy/seo-anomaly-it-2/ on the smaller side as far as file size goes. Jpg tends to be the smallest, which will help with loading times. It can be entertaining or emotional as long as it fits with the research you’ve done.

what is seo

In the 2nd chapter of this SEO guide, you will learn what are search engines, how they work and what are the most important SEO ranking factors in Google. SEO content is online content designed to rank in search engines (like Google). Also, content written for SEO is typically optimized https://seo-anomaly-lab.online/france/seo-anomaly-fr-7/ around a specific keyword.

what is seo

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what is seo

They are displayed in the search results or when the page is shared on social media. Many people are afraid of linking to other websites as they don’t want to “send their visitors away”. The truth is, linking to other quality resources can be good for you from an SEO point. Putting your focus keyword in the title tag (and, to a lesser extent, in the meta description) is very important. However, if you look at the search results, you’ll notice that all the pages ranking for “best squat rack” are reviews and buying guides, not product pages.



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